Are you preparing for Marketing in your GCE exam? Here are 10 likely questions taken directly from a real classroom lesson on marketing. Each question includes answer options and explanations to help you understand fast and remember better.
1️⃣ What is Advertising in simple terms?
A. Storing products only
B. Informing and persuading buyers about goods and services ✔️
C. Increasing prices of goods
D. Transporting products
Correct Answer: B
Explanation: Advertising is communication that creates awareness and encourages buying.
2️⃣ Which of the following media can reach the highest number of people at once?
A. Posters inside a small shop
B. Roadside notice board
C. Television broadcast ✔️
D. Personal note to a friend
Correct Answer: C
Explanation: TV reaches millions within minutes and has audio-visual impact.
3️⃣ Billboard advertising is most suitable because:
A. It is seen only by pedestrians
B. It is visible to many road users ✔️
C. Only government can use it
D. It is used only in villages
Correct Answer: B
Explanation: Billboards are placed beside busy roads to reach large audiences.
4️⃣ A catalog in marketing is:
A. A storehouse for goods
B. A printed booklet showing goods for sale ✔️
C. A company’s legal document
D. A type of warehouse
Correct Answer: B
Explanation: Catalogs list products, prices, and features for customers to choose from.
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5️⃣ What do we call the person who buys a product?
A. Consumer ✔️
B. Manufacturer
C. Producer
D. Advertiser
Correct Answer: A
Explanation: A consumer is the final user who purchases and uses the product.
6️⃣ The basic price a buyer must pay for a product is called:
A. Discount
B. Selling price ✔️
C. Credit
D. Commission
Correct Answer: B
Explanation: The selling price is the actual amount the buyer pays to obtain the product.
7️⃣ Which of the following is a primary product?
A. Sugar
B. Crude oil ✔️
C. Biscuit
D. Fruit juice
Correct Answer: B
Explanation: Primary products are natural, unprocessed resources from agriculture/mining.
8️⃣ What do we call the technique used to boost sales turnover?
A. Sales promotion ✔️
B. Public holidays
C. Demarketing
D. Storage
Correct Answer: A
Explanation: Sales promotion uses activities like discounts, free samples, gifts to increase sales.
9️⃣ Selling products through social media like TikTok or Instagram is called:
A. Door-to-door selling
B. International trade
C. Online marketing ✔️
D. Roadside hawking
Correct Answer: C
Explanation: Online marketing uses internet platforms to reach customers quickly.
🔟 What does Promotion mean in marketing?
A. Reducing product quality
B. Destroying competitors’ goods
C. Making customers aware and encouraging them to buy ✔️
D. Keeping goods hidden in warehouse
Correct Answer: C
Explanation: Promotion communicates value to increase demand.
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Conclusion
You have just practiced real GCE-style Marketing questions taken from a teaching transcript. Study them regularly so you can recognize similar ones when they appear in your exam. Consistency brings success!
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Sales promotion examples
Billboard advertising advantages
Credit: Allschool, Allcbt
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